← All work
Case study — Employer brand

HUL
Careers.

Role — Social & content — WATConsult Period — 2017 Market — India Scope — Employer brand · Content · Contests
The brief

Make India’s biggest FMCG the place everyone wants to work.

Hindustan Unilever’s Careers platform speaks to current and future employees at once — showcasing the brands, the culture and why HUL is a great place to build a career.

What I did
The work
HUL Careers — Social content
Social content

From the original campaign deck.

What changed

An employer brand with an actual personality.

Engagement from exactly the audience HUL hires from.

A content playbook the platform kept running.